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Endpoint: Valentino



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created on: 14/01/2022
by: Lo55o (11565)
 
 

Brand properties

General info :
Valentino is the eponymous brand name launched by Valentino Clemente Ludovico Garavani (born 11 May 1932, Voghera, Kingdom of Italy), known mononymously as Valentino, an Italian fashion designer.
His main lines include Valentino, Valentino Garavani, Valentino Roma, and R.E.D. Valentino.

Valentino Garavani is the diffusion line under the umbrella of the Italian fashion house, which focuses on handbags, shoes, small leather goods and other accessories for women and men—whereas Valentino (without the Garavani part) is primarily clothing, ready-to-wear, and couture.

Valentino was born in Voghera, in the province of Pavia, Lombardy, Italy. His mother named him after screen idol Rudolph Valentino. He became interested in fashion while in primary school in his native Voghera, Lombardy, northern Italy, when he apprenticed under his aunt Rosa and local designer Ernestina Salvadeo, an aunt of noted artist Aldo Giorgini. Valentino then moved to Paris to pursue this interest with the help of his mother Teresa de Biaggi and his father Mauro Garavani. There he studied at the École des Beaux-Arts and at the Chambre Syndicale de la Couture Parisienne.

His first choice for an apprenticeship, in Paris, was Jacques Fath, then Balenciaga. He found an apprenticeship with Jean Dessès where he helped Countess Jacqueline de Ribes sketch her dress ideas. He then joined Guy Laroche for two years. At Jean Dessès, Valentino sketched furiously, between helping with window dressing and greeting clients for the daily 2:30 pm private showings. Most of his early sketches were lost. However, at a Rome exhibition in 1991 a smattering of them went on display and then-current clients such as Marie-Hélène de Rothschild and Elizabeth Taylor marveled that the DNA of Valentino's style was already apparent in the layers of white pleats and animal prints.

After five years, Valentino left Jean Dessès over an incident about prolonging a vacation in Saint-Tropez that still makes him uncomfortable today. Rescued by his friend Guy Laroche, he joined his "tiny, tiny" fashion house.
After discussions with his parents, he decided to return to Italy and set up in Rome in 1959, as pupil of Emilio Schuberth and then collaborated with Vincenzo Ferdinandi's atelier before opening his own fashion house.

In 1960 Valentino left Paris and opened a fashion house in Rome on the posh Via Condotti with the backing of his father and an associate of his. More than an atelier, the premises resembled a real "maison de haute couture". Everything was very grand and models flew in from Paris for his first show. Valentino became known for his red dresses, in the bright shade that became known in the fashion industry as "Valentino red".

In 1998 Valentino and his partner Giancarlo Giammetti sold the company for approximately US$300 million to HdP, an Italian conglomerate controlled, in part, by the late Gianni Agnelli, the head of Fiat.
In 2002, Valentino S.p.A., with revenues of more than $180 million, was sold by HdP to Marzotto Apparel, a Milan-based textile giant, for $210 million.
Maison Valentino is controlled since 2012 by Mayhoola for Investments S.P.C., a holding company sustained by a group of private investors from Qatar.
It is present in over 90 countries through 160 Valentino directly operated boutiques and over 1300 points of sale.

On 4 September 2007, Valentino announced that he would retire fully in January 2008 from the world stage after his last haute couture show in Paris. He delivered his last women's ready-to-wear show in Paris on 4 October.
Relations :
Founded by [1960] : Valentino Garavani
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Brand name used by : Valentino SpA
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Item number : 45897

Submitted by : Lo55o (11565)
on : 14/01/2022
Refined by : bob (8565)
Last updated on: 27/10/2022