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Endpoint: Miu Miu



09:43
Videos (6)
created on: 26/07/2021
by: bob (9184)
 
 

Brand properties

General info :
Miu Miu is an Italian high fashion women's clothing and accessory brand fully owned by Luxembourg company Prada SA, itself a fully owned subsidiary of the Italian company Prada SpA. It is headed by Miuccia Prada and headquartered in Paris, France.

Miu Miu was established in 1992 by Miuccia Prada. The name was conceived from Miuccia Prada's family nickname.

In 2011, Miu Miu launched the Women's Tales series. The campaign consisted of short films that were produced in conjunction with high-profile female directors. The outcome was a list of short, silent films that featured Miu Miu's collections. The first four short films were directed by Zoe Cassavetes, Lucrecia Martel, Giada Colagrande and Massy Tadjedin and were screened at the 69th Venice International Film Festival. A fifth film that debut in 2013, was written and directed by Ava DuVernay and also starred.

Set to launch its first fragrance in 2015, Miu Miu's new venture is backed by the signed agreement between Coty Inc. and Prada. This is the first time that Miu Miu has expanded outside the fashion and accessories markets.
Relations :
Founded by [1992] : Miuccia Prada
This endpoint is approved in the database from previous submissions.
Brand name used by : Prada SA
This endpoint is new to the database, please check he (it) is not in with a similar endpoint name association (and use the ENA function if necessary).
Brand name used by : Prada SpA
This endpoint is approved in the database from previous submissions.
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Item number : 41730

Submitted by : bob (9184)
on : 26/07/2021