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Endpoint: G-Star Raw



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created on: 2/08/2022
by: Lo55o (12474)
 
 

Brand properties

General info :
G-Star RAW (commonly called G-Star) is the brand name of a Dutch designer clothing company, founded by Jos van Tilburg in Amsterdam in 1989.
The brand specializes in making raw denim—an unwashed, untreated denim. G-Star is influenced by military clothing. Inspirations of their designs come from vintage military apparel from around the world.

Models for the brand include Liv Tyler, Max Verstappen, Mathias Ranegie, Girls' Generation, World Chess Champion Magnus Carlsen, Clémence Poésy and musician Sergio Pizzorno. It was showcased at the New York Fashion Week from 2008 to 2011.

G-Star was originally named Gap Star but decided to change their name when going international to avoid confusion with the already established Gap.

In 1996, G-Star introduced raw denim jeans, which were untreated and directly from the factory.

G-Star's flagship stores are located in New York City, Boston, Los Angeles, Edinburgh, Melbourne, Shanghai, Paris, London, Cardiff, Milan, Santiago de Chile, Mumbai and the Netherlands as its home base in the most luxurious shopping street of Amsterdam, the P.C. Hooftstraat. In total, G-Star has more than 6,500 selling points worldwide.

G-Star's business in Australia went into voluntary administration in May 2020 following business challenges due to the COVID-19 pandemic. In August 2020, all 57 Australian stores were permanently closed after administrators failed to find a buyer for the business.
Relations :
Founded by [1989] : Jos van Tilburg
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(3 items)

Item number : 50572

Submitted by : Lo55o (12474)
on : 02/08/2022