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Endpoint: Boss



10:21
Videos (5)
created on: 20/07/2022
by: Lo55o (12443)
 
 

Brand properties

General info :
Boss, styled as BOSS, is a brand from Hugo Boss AG, a luxury fashion house headquartered in Metzingen, Baden-Württemberg, Germany.

Hugo Boss AG has two core brands, BOSS and HUGO, the latter being aimed at a younger public.
The BOSS brand is often being displayed with the HUGO BOSS business name in small print underneath it.

The company sells clothing, accessories, footwear, and fragrances. Hugo Boss is one of the largest German clothing
companies, with global sales of €2.9 billion in 2019. Its stock is a component of the MDAX.

The company was founded in 1924 by Hugo Ferdinand Boss (8 July 1885 – 9 August 1948) and originally produced general-purpose clothing. With the rise of the Nazi Party in the 1930s, Boss began to produce and sell military uniforms.

After World War II and the founder's death in 1948, Hugo Boss started to turn its focus from uniforms to men's suits. The company went public in 1988 and introduced a fragrance line that same year, adding men's and women's wear diffusion lines in 1997, a full women's collection in 2000, and children's clothing in 2006–2007. The company has since evolved into a major global fashion house.
As of 2018, it owned more than 1,113 retail stores worldwide.
Relations :
Founded by [1924] : Hugo Ferdinand Boss
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Brand name used by : Hugo Boss AG
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Websites
Source :
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ENA's

Magazines

(7 items)

Item number : 50315

Submitted by : Lo55o (12443)
on : 20/07/2022