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Endpoint: Miuccia Prada



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created on: 12/03/2024
by: Eva (5519)
 
 

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General info :
Miuccia Bianchi Prada (born Maria Bianchi on 10 May 1949 in Milan, Lombardy, Italy) is an Italian billionaire fashion designer and businesswoman.
She is the head designer of Prada and the founder of its subsidiary Miu Miu.
As of October 2021, Forbes estimated her net worth at US$4.8 billion. In August 2021, Bloomberg estimated her net worth to be $6.6 billion, ranking 430th in the world.

The youngest granddaughter of Mario Prada, Miuccia Prada took over the family-owned luxury goods manufacturer in 1978. Since then, the company has acquired Jil Sander, Helmut Lang and shoemaker Church & Co. In 2002, Prada opened her own contemporary art museum.

Born Maria Bianchi on 10 May 1949 in Milan, she took the name Miuccia Prada in the 1980s, after being adopted by an aunt. Her biological parents were Luigi Bianchi and Luisa Prada. She has two older siblings, Albert and Marina.

After attending Liceo Classico Berchet high school in Milan, Prada went to the University of Milan where she graduated with a degree in political science in 1971, while on the same time studying acting at the Piccolo Teatro in Milan. In 1978, she subsequenlty obtained a PhD in political science from the same university.

Prada trained at the Teatro Piccolo to become a mime artist and performed for five years. She was a member of the Italian Communist Party and was involved in the women's rights movement during the seventies in Milan.

By the mid-Seventies, Prada entered into her family's business of manufacturing luxury leather bags, a company established by her grandfather in 1913. She initially oversaw the design of accessories. In 1978 she met her future husband and business partner, Patrizio Bertelli.

Prada's first successful handbag design was in 1985. It was a line of black, finely-woven nylon handbags. By 1989, she designed and introduced her first women's ready-to-wear collection. In 1995 she launched her first menswear line. The Miu Miu line was introduced in 1992 as a less expensive womenswear line inspired by her personal wardrobe. She named it after her own nickname, Miu Miu.

In 1994, Prada showed her collections in both New York and London Fashion Weeks. She had already been exhibiting at Milan Fashion Week. Bertelli, Prada's husband, is responsible for the commercial side of products and Prada's retail strategy. The design house has grown into a conglomerate that includes labels such as Helmut Lang, Jil Sander, and Azzedine Alaïa. The company has expanded into leather goods, shoes, fragrances, and apparel for both men and women.

As of 2014, Prada is the co-CEO of Prada, together with her husband.

In 2020, Prada presented her final collection as the brand's sole creative director; because of the COVID-19 pandemic, it was unveiled in a sequence of short films directed by artists including Martine Syms and Juergen Teller.[19] She has since been sharing that responsibility with Raf Simons.
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Founder of : Miu Miu
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Item number : 62582

Submitted by : Eva (5519)
on : 12/03/2024